Resources for you


Best Beginnings has produced a number of innovative resources for use by midwives and healthcare professionals and is constantly considering new ways to help reduce child health inequalities in the UK. Below is a summary of materials you can use to assist you in your work.

  • The From Bump to Breastfeeding DVD is being given free across the UK to pregnant women by their midwife. Since the DVD’s launch in November 2008 over 600,000 copies have been distributed. A further 600,000 have been made and are being distributed to support pregnant women in 2010.  This valuable resource, which is endorsed by five Royal Colleges, has been designed to motivate and enable the next generation of mothers to make a supported choice to breastfeed and can be viewed in seven languages including Urdu, Bengali and Somali. Click here to obtain your copy.

  • The Get Britain Breastfeeding art exhibition is a collection of iconic images designed by art students to promote breastfeeding to the parents of tomorrow. You can buy an exhibition for your area and use it to inspire, celebrate, challenge and change public perceptions surrounding breastfeeding. A number of primary care trusts, schools, children’s centres, regional and national government agencies have already purchased and used the exhibition to promote breastfeeding. Statistical analysis of ‘before and after’ questionnaires shows that the exhibition significantly improves attitudes and knowledge of breastfeeding.

CEO of Best Beginnings, Alison Baum, also founded the Breastfeeding Coalition in 2006 to improve awareness of the health benefits of breastfeeding and its role in reducing health inequalities. The coalition of 40 organisations, including five Royal Colleges, UNICEF and all the national breastfeeding charities, lobbies government to implement changes that will help create a society in which breastfeeding will become the standard. Read the Breastfeeding Manifesto to find out more.

Alison feels passionately about reducing child health inequalities in the UK and regularly speaks at national conferences to raise the profile of the charity and its cause. Contact us to find out more.

Small Wonders project

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