Welcome to the Baby Buddy 2.0 Launch Pack

We are so excited to share our new Baby Buddy 2.0 app with you and the people you work with. This pack gives you all the information you need to share Baby Buddy 2.0 as a resource for the parents, professionals and/or volunteers you work with. We’ve provided draft/suggested wording for you to adapt as you see fit for your network/organisation, including:

To download images, right click on the image and click 'save as'. If you would like video files rather than links or would like us to send you an image pack do let us know and we will provide them. 

Please share contents of the pack from Monday 22 November onwards

If you have any questions or would like video files rather than links or an image pack then drop us an email via: [email protected]

1. Suggested copy for Tweets

Suggested tweet to send for any audience which includes a link to a short video
Baby Buddy 2.0 from @BestBeginnings is here 🎉

If you're expecting a baby or have recently had one, @BabyBuddyApp has everything you need to look after yourself and give your child the best start in life.
#Mums #Dads #CoParents #Caregivers
 

Suggested tweet to send aimed at mums with a video for mums and mums-to-be
If you're pregnant or recently had a baby, Baby Buddy 2.0 from @BestBeginnings is here for you.

From physical and mental health to birth planning and recording baby's important moments, @BabyBuddyApp is full of tools and information to help you take care of yourself and give your child the best start in life.

Suggested tweet aimed at dads and dads-to-be with a video
Becoming a dad is a big life moment! 

Baby Buddy 2.0 from @BestBeginnings is here with daily personalised information to support you through your partner's pregnancy, birth and beyond.
 
Download it from your app store, search 'Baby Buddy 2.0'

https://bit.ly/BabyBuddy2LaunchVideo

A suggested tweet to send, aimed at health professionals
Baby Buddy 2.0 is a free app that's endorsed by @MidwivesRCM @RCObsGyn @RCSLT @rcgp @rcpsych @Unite_CPHVA @bspduk & @FPH

The new version of @BabyBuddyApp now features support for dads, birth choice planning and more
 
Try it with the families you support

A suggested Tweet for a mum with an image you can include

Pregnant or recently had a baby?
 
Baby Buddy 2.0, from @BestBeginnings charity is here for you. Get information on pregnancy, birth and up to baby's first birthday, plan your birth, record growth milestones and more.
 
Available in app stores now: https://bit.ly/BB2_download 

A suggested Tweet for a dad with an image you can include
Baby Buddy 2.0 by @BestBeginnings charity is a free pregnancy and parenting app that now supports dads.

You'll get bite-sized daily information on everything from pregnancy, through birth to bonding and taking care of your baby - and yourself.

Available on app stores now. 


2. Suggested copy for Instagram posts

A suggested Instagram post aimed at professionals with a choice of images you can include

Baby Buddy 2.0 is here! The free pregnancy and parenting app from @BestBeginningsCharity has been tested by over 10,000 people in the last 6 months and now is ready for all parents, co-parents and caregivers to use.

The new @BabyBuddyApp is the first app in the world to offer daily personalised content for dads and has more features and content to help you take care of yourself and give your child the best start in life. On Baby Buddy 2.0 you'll find:

📹Over 300 videos with parents stories as well as practical advice and information from doctors, midwives, health visitors and other mental and physical health professionals

📆Daily bite-size information, personalised to where you are in your pregnancy and parenting journey up to baby's first birthday

🏥Tools to help you decide where to give birth and plan the sort of birth you want

👶A digital personal child health record where you can record growth, vaccinations, milestones, appointments and more

The app has officially launched and is now available to download in app stores - search 'Baby Buddy 2.0'

#PregnancyUK #PregnantUK #NewMummy #PregnancyInfo #ParentingInformation #ParentingApp #SupportingParents #FirstTimeDad #NewDad #Dadstagram #MaternalHealth #NewBaby #PregnancyApp #PregnancySupport #CoParents

          

A suggested Instagram post aimed at professionals with an image you can include

Baby Buddy 2.0 is a free pregnancy and parenting app from @BestBeginningsCharity. It is endorsed by a number of Royal Colleges and professional associations including @midwives_rcm @royalcollegeofgps @rcobsgyn @rcpsych and more. 

The new app is a step change from the previous version with new features and content including:

👨The world's first free daily personalised content for dads and non-birthing co-parents

📋Shared spaces where health professionals and parents can save articles and questions to speak about during face-to-face appointments

🐣Choice of place of birth feature to search and find information on all of the UK's maternity units

📏A digital personal child health record to record growth, vaccinations, appointments and other milestones for baby

The app has been tested by over 10,000 parents and healthcare professionals over the last 6 months and all of their feedback has been integrated into the new version that is now launching. Share the app with the families you work with - www.babybuddyapp.co.uk 

#ParentingApp #PregnancyUK #MidwivesMakeADifference #MidwivesUK #HealthVisitors #MaternityCare #PregnancyCare #SupportingParents #MaternalHealth #NHSUK #GPSurgery #CoParenting


3. LinkedIn post

A suggested LinkedIn post aimed at professionals

Baby Buddy 2.0, the free app from the parenting charity, Best Beginnings has arrived! Designed to enable parents to give their child the best start in life, the new app now includes the world's first daily personalised content for dads and non-birthing co-parents, birth planning tools and a digital personal child health record to record growth, vaccinations, appointments and other milestones.

Over 10,000 parents, healthcare professionals and organisations have been testing the app over the last few months and providing feedback that the Best Beginnings team have used to make the app the best it can possibly be for its official launch.

Baby Buddy is endorsed by Royal College of General Practitioners, Royal College of Midwives, Royal College of Obstetricians and Gynaecologists, Community Practitioners and Health Visitors Association, Royal College of Psychiatrists, Royal College of Speech & Language Therapists, British Society of Paediatric Dentistry and Faculty of Public Health. 

Try the app for yourself and use it with the families you work with. Professionals can set up a professional profile with two ready made families to get to know the app with.

Available in App stores or on the Baby Buddy website: www.babybuddyapp.co.uk

https://bit.ly/BabyBuddy2LaunchVideo

#MaternalHealth #ParentingApp #DigitalHealth #ParentingSupport #EarlyYears #ChildHealth #InfantHealth #MaternalMentalHealth #PaternalMentalHealth


4. Suggested copy for an e-newsletter aimed at expectant and/or new parents

Baby Buddy 2.0, the free pregnancy and parenting app from charity, Best Beginnings, is here!

Baby Buddy gives parents the skills and confidence to take care of yourself and give your child the best start in life. There's bite-sized personalised daily information, over 300 videos featuring stories from parents and advice from healthcare experts, and tools to help you manage pregnancy and beyond. 

All of the content in Baby Buddy 2.0 has been developed in partnership with parents and some of the UK's leading healthcare organisations. It is endorsed by Royal College of General Practitioners, Royal College of Midwives, Royal College of Obstetricians and Gynaecologists, Community Practitioners and Health Visitors Association, Royal College of Psychiatrists, Royal College of Speech & Language Therapists, British Society of Paediatric Dentistry and Faculty of Public Health.

Over 10,000 parents, professionals and organisations have tested the app and everybody's feedback has been included in the new version to make it the best it can be.

This new version of Baby Buddy has all the same trusted information and support around pregnancy and the early months of your child’s life as the first app, with some exciting new features including:

  • Daily personalised information up to your child’s first birthday (Baby Buddy 1.0 was 6 months)
  • Daily personalised information for dads and non-birthing co-parents - the world's first free app to offer this
  • A digital personal child health record to record growth, vaccinations, appointments and other milestones for baby
  • Tools to help you find information about maternity units in the UK and plan the sort of birth you want

And much more. Try the app today:

Download Baby Buddy 2.0


5. Suggested copy for an e-newsletter aimed at health and social care professionals/charity workers

Baby Buddy 2.0, the free pregnancy and parenting app has launched!

Baby Buddy 2.0 is a free app from charity, Best Beginnings, that gives parents the skills and confidence to take care of themselves and give their child the best start in life. Parents receive bite-sized daily information, personalised to where they are in their journey. There are also over 300 videos featuring stories from parents and advice from healthcare experts and tools to help manage pregnancy and beyond. 

The new version of Baby Buddy has all of the same trusted information and support around pregnancy and the early months of a child’s life with some exciting new features.

  • Daily personalised information up to your child’s first birthday (Baby Buddy 1.0 was 6 months)
  • Daily personalised information for dads and non-birthing co-parents - the world's first free app to offer this
  • A digital personal child health record to record growth, vaccinations, appointments and other milestones for baby
  • Tools to help you find information about maternity units in the UK and birth plans
  • A professional login where you can use the app with families you work with and see how the families you work with experience the app

Explore the app for yourself and share it with the families you work with:

Download Baby Buddy 2.0


6. Link to order free printed resources to promote Baby Buddy

Best Beginnings has secured some funding to provide free posters, leaflets and pull-up banners to maternity services, children’s centres, GP clinics, pharmacies, and libraries in the UK.

In order to access these promotional materials, please complete our request for information form here.  

Once completed, a member of the Best Beginnings team will be in touch to confirm the quantities that we can provide you with.