Safer Beginnings is a joint programme of work by Best Beginnings and the White Ribbon Alliance UK, supported by 18 delivery partners. We have co-created new resources for parents and healthcare professionals, to increase their knowledge and access to support to help reduce incidents of violence and harm during maternity care. Read more
Discovering Baby Buddy is a series of instructional films to help practitioners discover the wide range of video and written content within Baby Buddy that can support the families they work with. Read more
£150,000 of funding has been awarded to a portfolio of incredible organisations working to support women and birthing people to advocate for their maternal safety. This funding is part of the Safer Beginnings programme, led by Best Beginnings and the White Ribbon Alliance UK . Safer Beginnings aims to improve maternal health outcomes and post-partum safety of over 70,000 women across England, Wales and Scotland with a focus on reducing obstetric violence, domestic violence and FGM. Read more
Best Beginnings has been funded to deliver its maternal mental health project, Out of the Blue, in North West England and East England to raise community leaders' and healthcare professionals' awareness and knowledge around maternal mental health. Read more
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Give the gift of support for all new and expecting parents! Read more
Baby Buddy Local is a Best Beginnings initiative that enables participating localities to use the Baby Buddy app as a responsive public health tool through the incorporation of local information and promotion of local services via the app. The Project Manager role with support with building relationships and supporting services across Brimingham to integrate the app, including organising a launch event and exciting social media campaigns. Read more
The free multi-award winning app for parents and parents-to-be endorsed by the Department of Health and other leading health organisations in the UK. Read more
Evidence suggests that more openly LGBTQ+ people are having children each year, yet little is known about their needs or experiences. This research project used funding from the Garfield Weston Foundation, in partnership with LGBT Mummies and the University of Huddersfield, to find out more about the needs of LGBTQ+ women and non-binary parents who had babies in the last two years. Read more
The Impact Lead will focus on developing Best Beginnings’ frameworks for monitoring and evaluating our national and international work ensuring that learning continues to be captured in ways that can be shared and used for effective advocacy and influencing. The successful candidate will also play a pivotal role influencing policy and its implementation within the maternity, early years, digital health and public health context. Read more
This research project was focused on capturing women and birthing people’s lived experiences of pregnancy and their transition into parenthood whilst at work. We explored key elements of becoming a parent including pregnancy, maternity leave, pregnancy loss, abortion, surrogacy, and fertility issues. Nine semi-structured interviews were carried out with women who were employed and living in the United Kingdom. Read more
The Theory of Change outlines the priorities and goals for Baby Buddy app. Baby Buddy seeks to reduce health inequalities by identifying the needs of parents on the perinatal journey. Baby Buddy provides accurate, up to date, relevant information on pregnancy and early parenthood to parents and seeks to motivate parents to engage in positive behaviour change. Read more
The childbearing years are a demanding period in a woman’s life. Mothers still seem to fare poorly in comparison with women who do not have a dependent child, indicating inadequate policies to support women’s continued employment post childbirth. This literature review highlights the varied experiences of working women in the context of pregnancy, motherhood, pregnancy loss, infertility, or other reproductive issues. Read more