The Baby Buddy App Our free multi-award-winning, interactive pregnancy and parenting app Baby Buddy has been created to support parents, co-parents and caregivers, and to back up frontline practitioners’ work and communication. Baby Buddy provides trusted, evidence-based information and self-care tools, based on the latest research and is NHS-approved. Baby Buddy aims to empower parents and care-givers to build their knowledge and confidence for the crucial first five years of their child’s life, when foundations are laid. Baby Buddy has: Fun, engaging interactive features to ‘learn without the burn’ A huge video library – including tips on breastfeeding and the Small Wonders Change Programme for premature and low birthweight babies Out of the Blue – videos promoting mental health Support and advice particularly tailored to dads ‘Today’s information’ - personalised, bite-size daily updates Much more! 99% of parents using the app say that it’s easy to use and has helped them to take care of their children. Co-created with parents, the Royal College of Midwives, health organisations and accredited by the NHS, the Baby Buddy App is available, free, through Google Play, the App Store and the NHS Apps library. Baby Buddy is also embedded, through training, in the maternity care pathways of 48 sites across the country and via grassroots organisations. Winner of AXA PPP, Guardian Public Service’s Digital and Technology and RCM Midwifery awards, Baby Buddy is endorsed by a number of royal colleges and other leading health organisations. The updated Baby Buddy app, featuring daily advice for fathers, up until the child’s first birthday, is available now to download through the App store. What our users say about Baby Buddy "Overall all the app is brilliant – a really useful resource for new and prospective parents for looking up and saving pregnancy and baby-related information" - a new mum and Baby Buddy user Insights from evaluations have shown that areas which actively embed the Baby Buddy app with commissioned support from Best Beginnings have observed higher rates of engagement and reached parents of all backgrounds. Manage Cookie Preferences